we'll reduce your costs, and generate clicks that turn into revenue.
Every click matters. We monitor and analyse every aspect of your campaign to ensure we maximise your return on investment across all channels.
Keywords are the backbone of a successful PPC campaign. We leverage our expertise and in-house tools to research and select the most relevant and cost-effective keywords for your target audience.
When setting up a campaign structure, a solid foundation is essential. We understand the importance of a well-thought-out campaign structure and take the time to set it up to align with your business goals, ensuring optimal performance.
Adaptation is key. As your campaign evolves, so do we. We continuously identify new opportunities and adjust strategies to fuel growth and maximise results.
Fine-tuning for success. Through advanced optimisation techniques, we ensure your campaigns are continuously refined to achieve the best possible return on investment.
Knowledge is power. By benchmarking your brand against competitors and auditing your market environment, we develop tailored strategies to help you gain a competitive edge and dominate your marketplace.
Ready to transform your PPC campaigns? Reach out to us to start a conversation. Or, continue reading to discover more about our specialised PPC marketing services that sets us apart from other digital agencies.
At Kaweb, our expertise in PPC advertising spans a comprehensive range of platforms, ensuring that our strategies align perfectly with your business needs and audience preferences. Our team is proficient in managing and optimising paid media campaigns across a diverse set of channels:
Google Ads:
Social Media Advertising:
Video Advertising:
Microsoft Advertising:
Amazon Advertising:
Emerging Platforms:
Our approach is not just about being present on these platforms, it’s about crafting campaigns that are finely tuned to each platform's unique features and audience behaviours, ensuring maximum ROI for your PPC spend.
PPC, or Pay-Per-Click, is a digital advertising model in which you, the advertiser, pay a fee each time one of your ads is clicked. It's a way of buying visits to your site rather than attempting to 'earn' those visits organically.
PPC is highly effective because it allows for precise targeting, from demographic details to specific interests, and you can see measurable results in terms of traffic, conversions, and ROI.
While PPC campaigns offer great potential for return on investment (ROI), it's important to understand that there are no absolute guarantees in any form of advertising, including PPC. The success of a PPC campaign depends on several factors:
Keyword Relevance
Ad Quality
Landing Page Experience
Budget and Bidding Strategy
Market Dynamics
Our expertise and strategic approach aim to deliver the best possible results, but like all marketing efforts, PPC requires ongoing analysis, adaptation, and management to align with changing market trends and consumer behaviours.
The beauty of PPC (Pay-Per-Click) advertising is its flexibility in budgeting. No, you do not necessarily need a large budget to start with PPC. Thanks to customisable budgeting, businesses of all sizes, from small local shops to large corporations, can effectively use PPC campaigns.
At Kaweb, we specialise in creating efficient PPC strategies tailored to your budget. We ensure that you get the best possible return on your investment, regardless of size. We aim to maximise impact, not expenditure, aligning our strategies with your business objectives and financial comfort.
Over 19 years of experience! Our expert PPC team is equipped with the knowledge, experience and industry tools to deliver pay per click success.
We're well versed in pay-per-click advertising across the board, from Google Ads to Bing and Paid Social too.
You'll be working with one of our PPC specialists. It's our mission to grow your impression share, reduce your CPA and CPL, and generate clicks that convert.
Yes. We work very closely with our SEO team for a combined approach. We have open lines of communication and work together on accounts to ensure no one is treading on any toes, and both marketing strategies are as effective as possible.
The team at Kaweb have been a dream to partner with for our new website, the whole process was seamless and enjoyable. We felt supported throughout the build and the team challenged us to ensure the result was better than we hoped.
Kaweb designed our bespoke Website from scratch and it has transformed our business and really pushed us forward. They continue to offer support and SEO services which are having a real positive impact. We would not hesitate to recommend.
Kaweb took my website and gave it to their team of experts and have completely turned it around. My site is now easier to use, converts well and, more importantly, has generated a significant increase in business.
Kaweb have built four websites for us over the last 12 years and have each time performed within budget and on time. Their UX testing is reliable, and we have brought each website to fruition without issue.
We initially set out our plan and vision for the app. Claire and her team then put together designs and a detailed specification and proceeded with the build. Kaweb have been hugely helpful and professional throughout this process. Thank you sincerely for all your help thus far.
Kaweb were excellent to work with for SEO.
Adam lead us expertly through onboarding, understanding our requirements and our current state of play. Happy to say we will be working with Kaweb for the long term.
We love Kaweb! Super service, responsive, knowledgable and efficient (even when we disrupt their days - which we do frequently!!)
An amazing agency with a wealth of experience. Paul and his team completely pushed the boundaries for our project with inspiring ideas, development and execution. A joy to work with and can't wait to get stuck in for our phase 2 plans.
Highly recommend any new startup.
Excellent customer service and technical support. We couldn't ask for more. They are always very helpful and make sure any problems we encounter (which are usually self inflicted) are dealt quickly and efficiently.
At Compusoft, we started working with Kaweb for our website development just over a year ago. We had originally worked with a small agency to build our WordPress website and were having difficulties with the speed and stability of the site.
I've worked with Kaweb for many years. Not only is their expertise second-to-none, but their responsiveness means I've never felt left in the lurch. They're a great bunch of people as well - highly recommended.
We have been working with Kaweb over the last 18 months and we have found them to be excellent in understanding our business, collaborating and working with our other marketing partners to ensure the success of our marketing activities. We would recommend them.
Partnering up with Kaweb was the best commercial move we've ever made. World class development without doubt - our platform is used globally now and the relationship has gone from strength to strength : )
The team at Kaweb are absolutely wonderful to work with, they deliver and really take the time to understand your needs. We have worked together a number of years and I highly recommend them.
of people click on ads when making purchases
more conversions driven than organic search
of ads clicked are made on mobile
