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Europe Surgery

The challenge

Europe Surgery are a cosmetic surgery client where patients travel abroad, to Poland, for plastic surgery.

The client came to us in 2018 with the problem that they were lacking real digital presence. They didn’t have the strength of keyword rankings that they wanted, and this meant they weren’t getting enough leads. They wanted to rank for more keywords around types of plastic surgery ‘abroad’, as well as the more specific search of ‘Poland’ cosmetic surgery. The client also raised their concern that they wanted to grow their link profile as they were concerned this was very limited.

The approach

We carried out updated competitor research and performed SERP analysis to make sure we were targeting competitive keywords but also that they were realistic enough to achieve those positions and then maintain them.

We also pulled together a long term strategy to improve the client’s backlink profile and invested time to work on this on a regular basis to gain new, high quality backlinks from websites with a stronger domain authority than the client’s.

The results

Doubled organic traffic & conversions

The results started coming in with some quick wins, and the combination of the on page optimisation and growth of the domain authority score saw a huge client success. Over a 5 month period, our client saw an uplift of 3,314 positions in keyword rankings.

Not only did we improve their keyword presence on page 1, but this then caused a real improvement for their long term conversions too. In only 1 month’s time period, the client saw their organic traffic and conversions more than double, compared to the last month. This has then continued to grow into 2020 and 2021.

  • +3,314

    increase in keyword rankings

  • 50%

    increase in organic sessions

  • 52%

    increase in organic conversions

What our clients say

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    A sincere thank you from Ashwood Nurseries to Kaweb for our new website and online shop. Their challenge was to fully understand the unique and complex nature of our business, and they approached this task with outstanding professionalism, exceptional patience and good humour throughout. They have been an absolute pleasure to work with.

    Barbara Cartwright
    Nursery Manager, Ashwood Nurseries
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    7 months ago

    The team at Kaweb are fantastic. From start to finish, they demonstrated an exceptional level of professionalism, technical expertise, and dedication to delivering the very best product. Would highly recommend, and I look forward to working with them again in the future.

    Daniel Davies
    Director, J6 Solutions
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    We have been collaborating with them for about 13 years and have lost count of the number of new features and tools we have embedded thanks to Kaweb. I have always been pleased with the developments they deliver & the support they provide. Definitely couldn’t ask for more.

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    Highly recommend any new startup.

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    Excellent customer service and technical support.
    We couldn't ask for more.
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    Compusoft Group
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