ai seo services

ai search is changing everything. we’ll make sure you’re still the answer.

Optimised for AI search, not just search engines - LLMs, AI Overviews, and Google, covered
Full-house support: SEO, PPC, CRO, development, and hosting, all in sync
No hand-offs - you work directly with the people building your AI SEO strategy

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Show up everywhere your audience searches

Search isn’t just Google anymore.

People are going straight to ChatGPT and other AI-powered search platforms with their questions. And now, Google has powered AI Overviews and AI Mode to respond to users' queries right in the SERPs, basically wrapping up the days when users scrolled through possible URLs to find their answers.

The question is: Will your brand still be seen?

At Kaweb, our AI SEO services help businesses stay visible as the SERPs disappear. We combine technical SEO, content strategy, structured data, entity optimisation, and AI search visibility techniques to make sure your website doesn’t only show up in search results but also in the AI answers themselves.

Because ranking #1 is great. Being the source AI system's reference is even better.

What do we mean by AI SEO?

With so many terms flying around, like Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO), it's important to understand what these mean and how Kaweb can help.

Answer Engine Optimisation (AEO)

With AEO, we can make sure your content appears in AI-generated answer boxes: Google's AI overviews, featured snippets, and voice search. These pull answers directly from your pages, bypassing click-through entirely.

A significant chunk of organic traffic has migrated here, but the commercial value is low. Users get their answer without visiting your site, making conversion difficult.

How Kaweb helps:

We implement structured content and FAQ schema as well as doing entity optimisation to win answer boxes where they matter.

generative engine optimisation (GEO)

GEO focuses on optimising your content to be cited by LLMs like ChatGPT, Claude, and Google's own Gemini. As users ask AI assistants instead of searching, appearing in these responses is becoming the new front page.

Currently around 5% of search happens via AI tools, but the number is growing fast. Brands that build authority now will be the default recommendation when AI-driven search becomes mainstream.

How Kaweb helps:

We help your brand by building your authority and creating citation-worthy content to get your business recommended by AI.

I've worked with Kaweb for many years. Not only is their expertise second-to-none, but their responsiveness means I've never felt left in the lurch. They're a great bunch of people as well - highly recommended.

Dave Worth

Marketing Manager, Airband

Google Rating 4.8 See all our reviews

our ai seo services

Chat with our team – we’re online

ai search visibility audits

Before you can improve, you need to understand how AI currently sees your business.

Many companies are surprised to discover that even their top-ranking pages have very little presence within AI-generated search experiences. Others find that their competitors are referenced more, though their SEO performance doesn’t even compare.

Our AI visibility audits uncover how search engines and AI systems interpret your brand. We assess your search presence, content coverage, entity recognition, technical foundations and competitive landscape to find those juicy growth opportunities. We then create a clear, actionable roadmap of improvements that will have the biggest impact.

entity & semantic seo

Keywords are no longer the backbone of search engines. Instead, they increasingly rely on entities - the people, brands, products, services and concepts that help them understand the world.

The stronger your entity profile, the easier it becomes for AI systems to recognise your expertise and connect the dots between your business and the relevant topics you want to show up for (gone are the days we can refer to this as “rank for”).

We help build those connections by strengthening your digital footprint, improving contextual relevance and ensuring search engines understand exactly who you are, what you do and why your brand should be visible.

ai-friendly content strategy

Okay, so, some sites we know (we’re not naming names) recently flooded their sites with huge volumes of AI-generated content, and you know what? Rankings went up. But only for a little while, and those rankings didn’t result in better ROI, because as you might already suspect - this tactic tanked their topical relevance and they stopped showing up in AI results.

As AI-generated content floods the internet, search engines are placing increasing value on expertise, originality and genuinely useful information. The sites that are winning the visibility game are the ones putting out content that demonstrates they have genuine and useful information to share, rather than simply producing more words.

At Kaweb, our content strategies build topical authority through carefully planned content ecosystems, helping your website become a trusted source of information that search engines and AI systems can confidently reference. The goal isn't just more traffic - it's becoming the answer.

structured data & schema implementation

Structure is the way when it comes to AI.

Remember, artificial intelligence basically trawls the internet to find the best and most useful answers for users. So, the easier it is for search engines to understand your content, the more confidently they can surface it within search results, AI Overviews and conversational experiences.

By implementing schema markup in your website, we help search engines understand your products, services, content, organisation and expertise a whole lot more accurately. Think of it as providing search engines and LLMs with a detailed map instead of asking them to guess.

technical seo for ai search

No matter how good your content is, if search engines struggle to access, interpret or connect it, visibility is… obscured, at best. So, technical SEO is still the foundation of successful AI SEO.

Our AI SEO services include optimising the architecture, crawlability and discoverability of your website to ensure AI systems can understand your content efficiently and effectively. From site structure and internal linking to page performance and indexation, we’ll implement a range of improvements to help strengthen machine understanding of your business.

Because before an AI system can recommend you, it has to understand you.

building topical authority

Search is increasingly about depth over breadth.

Rather than ranking individual pages in isolation, AI systems are looking for websites that can demonstrate their genuine expertise across entire subject areas.

That's why we focus on building topical authority.

Instead of just publishing cool content, we create strategically structured topic clusters that reinforce one another, helping establish your business as a recognised authority within your industry. This strengthens trust signals, improves search visibility and increases the likelihood of your content being referenced within AI-generated answers.

In short, we help position your brand as the source, not just another result.

what makes kaweb different?

This is the part that’s always hard to take seriously, isn’t it? Our little opportunity to self-promote. We’ll do it shamelessly, while we have the opportunity - at Kaweb, we’re all about quality. We understand that the internet is a sketchy place where high-ranking articles probably tell you absolutely nothing that the other 10 at the top of the SERPs don’t also say. That’s not our style - we put work out into the world that will actually add to it.

Which is exactly what Google wants. They’ve made it clear that original, helpful, high-quality content is what will be surfaced to users. Increasingly, that means rewarding websites that demonstrate genuine expertise, unique insights, and opinions with authority within their field.

Our AI SEO strategies are designed with all that built in. We help position your brand as a recognised authority through expert-led content, strong entity signals, topical depth, and technical clarity. So your site can be the one that’s cited, summarised, and featured within AI-generated answers.

is ai seo right for your business?

With so many digital marketing strategies and techniques, is this one going to make a genuine difference to your business’ bottom line? It’s an important question to ask, and one we can answer more fully if you give us a call at +44 (0)1543 414564, but in short, AI SEO is particularly valuable if you:

Operate in a competitive industry
Rely heavily on organic traffic
Want visibility in AI search experiences
Have strong expertise that deserves greater visibility
Need a future-proof SEO strategy
Want to build authority rather than chase short-term rankings

It’s also good to note that the earlier you adapt, the bigger the advantage.

What our clients say

5 months ago

We have been working with kaweb for a while now, We have been happy with the progress made upto date. superb company and really know there stuff regarding anything website/ coding/ SEO / CRO.

Daniel B

Director, Kitchen Warehouse
7 months ago

A sincere thank you from Ashwood Nurseries to Kaweb for our new website and online shop. Their challenge was to fully understand the unique and complex nature of our business, and they approached this task with outstanding professionalism, exceptional patience and good humour throughout. They have been an absolute pleasure to work with.

Barbara Cartwright

Nursery Manager, Ashwood Nurseries
7 months ago

The team at Kaweb are fantastic. From start to finish, they demonstrated an exceptional level of professionalism, technical expertise, and dedication to delivering the very best product. Would highly recommend, and I look forward to working with them again in the future.

Daniel Davies

Director, J6 Solutions
10 months ago

The team at Kaweb constantly go above and beyond. The management team have built a great dev team who are always on hand to support. They explain solutions in plain English so you don’t get wrapped up in jargon.

We have been collaborating with them for about 13 years and have lost count of the number of new features and tools we have embedded thanks to Kaweb. I have always been pleased with the developments they deliver & the support they provide. Definitely couldn’t ask for more.

Jonathan Lebbon

Applications Service Owner, Carl Zeiss
2 years ago

I found Kaweb to be open, honest, professional and highly skilled at what they do. Our bespoke website looks amazing, and functionality-wise it does everything we wanted. I would really recommend Kaweb, and huge thanks to Claire, Chelsea and JB!

Emma Owen

Friel Homes
2 years ago

Kaweb and the whole team are great and really personable. Special thanks to Claire Walker for her practical and thoughtful approach to getting our website up and running and for her ongoing support after we went live!

Emily Martin

Senior Clerk, 4-5 Grays Inn Square
2 years ago

The team at Kaweb have been a dream to partner with for our new website, the whole process was seamless and enjoyable. We felt supported throughout the build and the team challenged us to ensure the result was better than we hoped.

Natalie Mainwaring

Brand Experience Director, BaxterStorey
2 years ago

Kaweb designed our bespoke Website from scratch and it has transformed our business and really pushed us forward. They continue to offer support and SEO services which are having a real positive impact. We would not hesitate to recommend.

Matthew Williamson

General Manager, Webb's Training
2 years ago

Kaweb took my website and gave it to their team of experts and have completely turned it around. My site is now easier to use, converts well and, more importantly, has generated a significant increase in business.

Mary Galbraith

Founder, Budget Campervans
2 years ago

Kaweb have built four websites for us over the last 12 years and have each time performed within budget and on time. Their UX testing is reliable, and we have brought each website to fruition without issue.

Tim Hassell

Managing Director, Draker Lettings
2 years ago

We initially set out our plan and vision for the app. Claire and her team then put together designs and a detailed specification and proceeded with the build. Kaweb have been hugely helpful and professional throughout this process. Thank you sincerely for all your help thus far.

Nick Purewal

CEO, ToDate
2 years ago

Kaweb were excellent to work with for SEO.

Adam lead us expertly through onboarding, understanding our requirements and our current state of play. Happy to say we will be working with Kaweb for the long term.

Adam Biddlecombe

Co-founder, Mindstream
3 years ago

We love Kaweb! Super service, responsive, knowledgable and efficient (even when we disrupt their days - which we do frequently!!)

Simon Haywood

Founder, Jackshoot
3 years ago

An amazing agency with a wealth of experience. Paul and his team completely pushed the boundaries for our project with inspiring ideas, development and execution. A joy to work with and can't wait to get stuck in for our phase 2 plans.

Highly recommend any new startup.

Dhilon Solanki

CEO, StoryLocker
4 years ago

Excellent customer service and technical support.
We couldn't ask for more.
They are always very helpful and make sure any problems we encounter (which are usually self inflicted) are dealt quickly and efficiently.

Sean Atkinson

Director, Seanic Retail Software Ltd
4 years ago

At Compusoft, we started working with Kaweb for our website development just over a year ago. We had originally worked with a small agency to build our WordPress website and were having difficulties with the speed and stability of the site.

Freddie McGrath

Compusoft Group
4 years ago

I've worked with Kaweb for many years. Not only is their expertise second-to-none, but their responsiveness means I've never felt left in the lurch. They're a great bunch of people as well - highly recommended.

Dave Worth

Marketing Manager, Airband
5 years ago

We have been working with Kaweb over the last 18 months and we have found them to be excellent in understanding our business, collaborating and working with our other marketing partners to ensure the success of our marketing activities. We would recommend them.

Elite Systems GB

Elite Systems GB
5 years ago

Partnering up with Kaweb was the best commercial move we've ever made. World class development without doubt - our platform is used globally now and the relationship has gone from strength to strength : )

Richard Abbotts

Founder & CEO, Inventory Hive
5 years ago

The team at Kaweb are absolutely wonderful to work with, they deliver and really take the time to understand your needs. We have worked together a number of years and I highly recommend them.

Karine Hauser

Director, Love Underdogs