In need of a PPC agency in Birmingham that focuses on what matters?
At Kaweb, we specialise in Google Ads campaigns that bring qualified traffic, leads, and sales to businesses all across the West Midlands. With over 20 years of experience in marketing and a dedicated team of certified experts, we help local businesses in Birmingham to get more value from every pound on PPC campaigns.
We tailor every aspect of your PPC strategy to your business goals.
Investing in pay-per-click (PPC) advertising services is one of the quickest ways to attract customers online that gives you the most control in your campaigns.
Unlike search engine optimisation (SEO), which takes time to build momentum, PPC campaigns give your business instant visibility on search results – especially effective in competitive markets like Birmingham.
One of PPC's best advantages is its ability to serve highly targeted ads. This ensures your campaigns reach the right audience at the right time, maximising engagement and conversions. We make sure every penny of your budget works towards real results – no wasted spend here!
A key benefit of PPC is the ability to track and analyse every little aspect of your campaign. At Kaweb, we use advanced analytics and reporting tools to monitor PPC performance and provide you with clear, actionable insights and opportunities for optimisation.
Search engine optimisation services take time to bring results, whereas localised PPC ads gain traction way quicker. The moment your campaign goes live, your ads appear in front of potential customers – driving traffic, generating leads, and boosting sales almost instantly.
Google ads offer next-level flexibility, allowing us to tweak PPC campaigns in real time. Whether it's adjusting bids, refining ad copy, or shifting targeting strategies, we continuously optimise your ads to keep them performing at their best.
We’re not here to sell you clicks, we’re here to help you grow. Based just outside of Birmingham, our PPC specialists combines hands-on experience with the technical know-how to implement and optimise campaigns that deliver a turn.
✓ A campaign strategy designed for your sector and goals
✓ Keyword planning focused on intent, not just volume
✓ Fully tracked conversions from day one
✓ Clear monthly reporting with ROI at the core
✓ Support from an expert, not a call centre
✓ Ongoing optimisation for sustainable growth
We offer a full suite of PPC services for businesses in Birmingham – whether you’re focused on lead generation, online sales, or brand visibility.
Google Ads puts your business at the top of this search engine's landing pages, ensuring your brand is front and centre when potential customers are actively looking for products or services like yours. With carefully crafted ad copy and strategic keyword targeting, we drive high-quality traffic that converts.
For eCommerce businesses, Google Shopping Ads are a game-changer. These visually engaging ads showcase your products with images, prices, and descriptions directly in search results, making it easier for customers to compare and buy confidently.
Display Ads use eye-catching visuals and strategic placements across Google's vast Display Network (including social media platforms). These paid search ads help boost brand awareness, keeping your business in front of potential customers as they browse websites, apps, and YouTube.
Not every visitor converts on the first visit, but that doesn't mean they won't come back. Remarketing services target users who have already interacted with your website, reminding them why they were interested in your products or services in the first place. While this may not be your first thought in a PPC strategy, it's an important avenue to boost performance.
From Facebook and Instagram to LinkedIn and TikTok, social media ads offer advanced targeting to connect with the right audience. Whether it's brand awareness, lead generation, or sales, when working in your Google Ads account, we craft campaigns that engage and convert.
Want to dominate the Birmingham market? Local PPC ensures your ads appear for searches in your area, whether you're a restaurant, a service provider, or a retail store. With geo-targeting, we bring in high-intent customers right to your doorstep.
With more searches happening on mobile than ever before, mobile PPC ads ensure your business reaches customers on the go. Whether it's Google Mobile Search Ads, in-app advertising, or click-to-call campaigns, we optimise ads for seamless mobile experiences, helping you capture high-intent users wherever they are.
Don't sleep on Microsoft (Bing) Ads – they are a powerful, cost-effective way to reach new audiences. Bing Ads often have lower competition and higher conversion rates than other ads campaigns, making them a clever addition to just about PPC strategy. Whether targeting desktop users or tapping into the Bing and Yahoo search networks, we make sure you're visible where it matters.
Let us audit your account and we’ll recommend the right channels
We have been working with kaweb for a while now, We have been happy with the progress made upto date. superb company and really know there stuff regarding anything website/ coding/ SEO / CRO.
A sincere thank you from Ashwood Nurseries to Kaweb for our new website and online shop. Their challenge was to fully understand the unique and complex nature of our business, and they approached this task with outstanding professionalism, exceptional patience and good humour throughout. They have been an absolute pleasure to work with.
The team at Kaweb are fantastic. From start to finish, they demonstrated an exceptional level of professionalism, technical expertise, and dedication to delivering the very best product. Would highly recommend, and I look forward to working with them again in the future.
The team at Kaweb constantly go above and beyond. The management team have built a great dev team who are always on hand to support. They explain solutions in plain English so you don’t get wrapped up in jargon.
We have been collaborating with them for about 13 years and have lost count of the number of new features and tools we have embedded thanks to Kaweb. I have always been pleased with the developments they deliver & the support they provide. Definitely couldn’t ask for more.
I found Kaweb to be open, honest, professional and highly skilled at what they do. Our bespoke website looks amazing, and functionality-wise it does everything we wanted. I would really recommend Kaweb, and huge thanks to Claire, Chelsea and JB!
Kaweb and the whole team are great and really personable. Special thanks to Claire Walker for her practical and thoughtful approach to getting our website up and running and for her ongoing support after we went live!
The team at Kaweb have been a dream to partner with for our new website, the whole process was seamless and enjoyable. We felt supported throughout the build and the team challenged us to ensure the result was better than we hoped.
Kaweb designed our bespoke Website from scratch and it has transformed our business and really pushed us forward. They continue to offer support and SEO services which are having a real positive impact. We would not hesitate to recommend.
Kaweb took my website and gave it to their team of experts and have completely turned it around. My site is now easier to use, converts well and, more importantly, has generated a significant increase in business.
Kaweb have built four websites for us over the last 12 years and have each time performed within budget and on time. Their UX testing is reliable, and we have brought each website to fruition without issue.
We initially set out our plan and vision for the app. Claire and her team then put together designs and a detailed specification and proceeded with the build. Kaweb have been hugely helpful and professional throughout this process. Thank you sincerely for all your help thus far.
Kaweb were excellent to work with for SEO.
Adam lead us expertly through onboarding, understanding our requirements and our current state of play. Happy to say we will be working with Kaweb for the long term.
We love Kaweb! Super service, responsive, knowledgable and efficient (even when we disrupt their days - which we do frequently!!)
An amazing agency with a wealth of experience. Paul and his team completely pushed the boundaries for our project with inspiring ideas, development and execution. A joy to work with and can't wait to get stuck in for our phase 2 plans.
Highly recommend any new startup.
Excellent customer service and technical support.
We couldn't ask for more.
They are always very helpful and make sure any problems we encounter (which are usually self inflicted) are dealt quickly and efficiently.
At Compusoft, we started working with Kaweb for our website development just over a year ago. We had originally worked with a small agency to build our WordPress website and were having difficulties with the speed and stability of the site.
I've worked with Kaweb for many years. Not only is their expertise second-to-none, but their responsiveness means I've never felt left in the lurch. They're a great bunch of people as well - highly recommended.
We have been working with Kaweb over the last 18 months and we have found them to be excellent in understanding our business, collaborating and working with our other marketing partners to ensure the success of our marketing activities. We would recommend them.
Partnering up with Kaweb was the best commercial move we've ever made. World class development without doubt - our platform is used globally now and the relationship has gone from strength to strength : )
The team at Kaweb are absolutely wonderful to work with, they deliver and really take the time to understand your needs. We have worked together a number of years and I highly recommend them.
Our PPC management services are structured, transparent, and results-led.
Here’s what to expect when working with Kaweb:
We review your currently running ads, if there are any, and learn about your objectives, target audience, and competitors.
We then do diligent research and identify profitable keyword opportunities and audience segments specific to your market.
Based on data we gathered, we set up your account with ad groups, quality ad copy, and all relevant extensions.
We configure tracking to capture leads, form fills, phone calls, and purchases with precise parameters.
We conduct weekly reviews to ensure that bids, ads, and targeting are always aligned to PPC performance.
Each week, we create clear, jargon-free reporting that’s highlighting what’s working and what’s not – and what we’re doing next.
We’re a Birmingham PPC agency helping you to get the biggest return on your investment possible.
Our PPC management services aren’t just for central Birmingham clients; our PPC team also works in surrounding areas in Midlands, including but not limited to:
West Midlands, Solihull, Edgbaston, Sutton Coldfield, Stechford, Harborne, Walsall, West Bromwich, Coleshill, Stourbridge and more.
Connect with potential customers actively searching for your products or services! And if you’re eager to overhaul your entire digital marketing strategy, our full-service Birmingham Digital Marketing Agency has you covered.
How much budget to put aside for PPC management will depend on industry, location targeting, and competition – we typically recommend a starting budget of £1,000-£1,500/month. We’ll always advise what’s realistic for your market.
No, you don’t necessarily need a new Google Ads account for us to start working. We can work with your existing account or start fresh if it’s more efficient. In either case, we’ll retain and learn from historical data.
Yes, we can track all phone calls and form submissions made through your website. We set up end-to-end tracking using GA4 and third-party call tracking so you can measure every type of conversation.
How long until concrete results appear will depend on the type of PPC campaign and your business goals, but you may see initial performance improvements within weeks. Most of our clients hit their stride within 1-3 months as data builds and campaigns are refined.
We can advise on improvements to your landing pages or build new ones that convert better in line with your PPC goals.
Yes! We’re not just a PPC agency, we offer a full suite of digital marketing and development services. Take a sneak peek at our local services here:
Ready to hit targets more than Phil the Power Tailor?
